Preparing for the Indian Premier League, India’s most anticipated cricket competition, HMD Global, the home of Nokia telephones, today declared its relationship with the Kolkata Knight Riders (KKR) as its primary support.
As a piece of the affiliation, HMD Global and KKR uncovered the new authority group shirt for the 2018 season brandishing the Nokia logo on the front of the pullover. The pullover was disclosed by Ajey Mehta, VP India, HMD Global and Venky Mysore, CEO, KKR in front of an audience alongside Dinesh Karthik, Robin Uthappa, Kuldeep Yadav, Andre Russell, Sunil Narine and Jacques Kallis among others.
HMD Global will likewise be connecting with fans through a battle as a piece of which it will have challenges on its @nokiamobilesocial media platforms including Twitter, Instagram and Facebook. These crusades will make broad utilization of advanced and versatile channels to empower cricket fans and KKR fans to connect with the group.
Announcing the association, Ajey Mehta, Vice President and Country Head, India, HMD Global said,“Nokia brand and KKR have a history together and we are delighted to reunite the two again. KKR is amongst the most successful IPL franchisees and teams on the IPL circuit and like Nokia brand enjoys a pan India appeal. This association embodies the unique relationship that Nokia and KKR enjoy with the youth of India. It, not just reinforces our love for the IPL, but also highlights our commitment to uniting young fans everywhere with their unbridled passion for the game.”
Shahrukh Khan, Co-Owner of Kolkata Knight Riders said,“Nokia as a brand has always been close to my heart. We are excited to partner with HMD Global as they script the next chapter of Nokia phones. Nokia is amongst the most loved brands in India. Through our association, we look to unite fans of Nokia and KKR with the common passion for cricket.I look forward to more excitement in the days ahead.”
